Wellness has a Huge Impact on the Travel Industry and Chinese Tourists

Wellness has a Huge Impact on the Travel Industry and Chinese Tourists

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The desire for health and wellness for the citizens of a country is not limited to the United States. The Chinese State Council established an initiative in 2016 known as “Healthy China 2030”. The goal of this national strategy is “enabling…
How to get Guests to Book a Room Direct

How to get Guests to Book a Room Direct

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The challenge of getting guests to book a room direct is one that hotel marketing teams face on a daily basis. These teams need to keep track of hotel data such as gaps in availability along with season revenue patterns and demand, or lack of…
How Hotels & Resorts in the U.S. can Attract Asian Tourists

How Hotels & Resorts in the U.S. can Attract Asian Tourists

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Hotels and resorts can attract the growing Asian tourism market by making travel easier for this tourist group. Travel guides, that can be accessed on mobile devices, allows people that travel feel secure in the knowledge they have about the…
How Property Management Distributes Visual Content Worldwide

How Property Management Distributes Visual Content Worldwide

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Visual content is a key factor in influencing guests to book a hotel or vacation rental property. Online visuals tell the story of the property and entice guests to learn more about the property. High-quality digital images are delivered to…
Image Distribution Challenges for Vacation Rentals

Image Distribution Challenges for Vacation Rentals

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Vacation rentals rely on visual content to get the attention of guests looking to book a property. Vacation rentals face several challenges when it comes to image distribution: One of the first challenges of image distribution is finding…
Four Hotel Visuals that Accelerate Your Bookings

Four Hotel Visuals that Accelerate Your Bookings

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Resort & Hotel Visuals that Accelerate your Bookings Resort and hotel visuals play a big part in accelerating your hotel bookings and increasing revenue. While the written word is certainly important in sharing important information about the…
How Hotel & Vacation Brands Build Brand Awareness in a Digital World

How Hotel & Vacation Brands Build Brand Awareness in a Digital World

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How Hotel & Vacation Brands Build Brand Awareness in a Digital World People that are traveling have multiple options when it comes to choosing a hotel to book. According to a 2018 study by Cornell University, it was found that the brand of…
Tips on Increasing Hotel Brand Awareness

Tips on Increasing Hotel Brand Awareness

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Tips on Increasing Hotel Brand Awareness People that are searching for a hotel to book have hundreds of options when it comes to the part of the world they are visiting. To get a competitive advantage over other businesses, hotels need to use…
Hotel Marketing Secrets for Higher OTA Scores

Hotel Marketing Secrets for Higher OTA Scores

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Hotel Marketing Secrets for High Ranking OTA Scores Hotel marketing counts on high ranking OTA scores to help boost their business by driving traffic to their websites and increasing bookings. In order to achieve high ranking OTA scores, hotels…

Optimize Visuals and Boost Your OTA Rankings

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Increase Your OTA Rankings with Optimized Visuals In the past, travelers simply called a hotel directly or found the hotel website online to make a booking. These days, OTAs are the first choice for many travelers when it comes to searching…